Supersight media resources
Official company information, press releases and downloadable resources for journalists, event organisers, partners and other media professionals. Learn how Supersight is building privacy-first, environmentally responsible AI infrastructure that helps organisations make better use of buildings and public spaces—without compromising people’s privacy.
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About Supersight
One-sentence description
Supersight builds privacy-first, environmentally responsible AI infrastructure that helps organisations make better use of buildings and public spaces—without compromising people’s privacy.
Short company description
Supersight is a Finnish technology company providing accurate occupancy, people-flow and space-utilisation intelligence for buildings and public environments. Its edge AI sensors process information locally without storing or transmitting images, providing organisations with actionable numerical insights while protecting people’s privacy.
Extended company description
Supersight is a Finnish technology company building privacy-first real-world AI infrastructure for the built environment. Its edge AI sensors help organisations understand how people enter, move through and use buildings and public spaces, providing accurate occupancy, visitor-flow and space-utilisation data.
The analysis takes place locally on the edge device. Images and video are not stored or transmitted; only numerical measurement data is delivered to Supersight’s cloud-based reporting platform. Customers can examine real-time and historical information through dashboards, automated reports, interactive floor plans and system integrations.
Supersight’s scalable Android-based architecture can repurpose mobile hardware as intelligent edge devices, supporting cost-efficient deployments and reducing electronic waste. The technology is used across universities, workplaces, retail and shopping centres, exhibition venues, public buildings, transport environments and other shared spaces.
Organisations use Supersight data to improve space planning, allocate services, manage visitor flows, reduce unnecessary costs and support more environmentally responsible use of the built environment.
Copy-use note: These descriptions may be reproduced in editorial coverage of Supersight. Please use the most recent version available on this page.
Supersight at a glance
|
Company |
Supersight Oy |
|
Founded |
November 2023 |
|
Headquarters |
Helsinki, Finland |
|
Todal deployed AI edge devices |
1,100 (August 2026) |
|
Chief Executive Officer |
Kimmo Pentikäinen, CEO and Co-founder |
|
Chief Technology Officer |
Dr Matteo Allaix, CTO and Co-founder |
|
Chief Operating Officer |
William Hammersley, COO and Co-founder |
|
Primary focus |
Privacy-first real-world AI infrastructure for the built environment |
|
Principal insights |
Occupancy, entry and exit flows, dwell time, movement between areas, peak times and multi-location comparisons |
|
Processing model |
AI analysis is performed locally on the edge device |
|
Privacy principle |
Images and video are not stored or transmitted |
|
Delivered information |
Numerical measurement data, dashboards, reports and API-based integrations |
|
Typical environments |
Universities, workplaces, public buildings, retail, shopping centres, exhibition venues, public spaces and transport environments |
|
Hardware approach |
Scalable Android-based edge devices, including repurposed mobile hardware |
|
Website |
supersight.fi |
What Supersight measures
Entry and exit flows
Measure how many people enter and leave a space to understand visitor volumes and changes over time.
Occupancy
Monitor real-time and historical occupancy across rooms, areas, buildings and multiple locations.
Dwell time
Understand how long people remain in a defined area, without identifying individuals.
Movement between areas
Analyse how people move between defined areas, floors or locations.
Peak times and congestion
Identify busy periods and recurring bottlenecks to support service and space planning.
Multi-location insights
Compare the use of several buildings or environments through one reporting platform.
How the technology protects privacy
Supersight sensors use on-device computer vision to analyse defined measurement areas. The visual information required for analysis is processed locally on the edge device.
Images and video are not stored or transmitted. Only numerical measurement data is delivered to the reporting platform for analysis, visualisation and reporting. Supersight does not use facial recognition or biometric identification.
This architecture enables organisations to obtain useful information about how spaces are used without monitoring or identifying the people using them.
Why the technology matters
Better use of buildings and public spaces
Reliable utilisation information helps organisations make planning decisions based on actual use rather than assumptions. The data can support more effective allocation of rooms, services, maintenance and investments.
Privacy by design
Processing information locally reduces the need to transfer sensitive visual material and allows useful environmental intelligence to be produced without identifying individuals.
Scalable and cost-efficient deployment
Supersight’s Android-based edge architecture allows devices to be deployed and managed across different types of buildings and public environments.
More environmentally responsible infrastructure
Repurposing suitable mobile hardware extends the useful life of existing electronics and can reduce the need for newly manufactured, single-purpose equipment.
Image: Supersight GO is a battery-powered people counter for fast, temporary measurement.
Image: Supersight GO is a battery-powered people counter for fast, temporary measurement.
Leadership and spokespersons
Kimmo Pentikäinen
CEO and Co-founder
Kimmo Pentikäinen leads Supersight’s business strategy, partnerships, financing and international growth. He is available for interviews concerning privacy-first AI, intelligent buildings, space utilisation, sustainable technology infrastructure, entrepreneurship and the development of Supersight.
Interview topics:
- Privacy-first AI in real-world environments
- The future of intelligent buildings and public spaces
- Occupancy and people-flow intelligence
- Commercialisation and international scaling of edge AI
- Sustainable use of existing mobile hardware
- Finnish AI and startup development
Dr Matteo Allaix
Chief Technology Officer
Dr Matteo Allaix leads the development of Supersight’s scalable edge AI architecture and technology platform. He is available for technical background discussions concerning computer vision, edge computing, distributed AI infrastructure, privacy-preserving architecture and the evolution of environmental perception systems.
Interview topics:
- Edge AI and on-device computer vision
- Distributed environmental intelligence
- Privacy-preserving technical architecture
- Scalable device management and AI deployment
- Research collaboration and future AI infrastructure
William Hammersley
Chief Operating Officer
William Hammersley is responsible for Supersight’s operational development and the introduction of new products and deployment models. He is available for background discussions concerning product deployment, operational scaling, partner-led delivery and practical applications of people-flow and occupancy intelligence.
Interview topics:
- Scalable deployment of edge AI infrastructure
- Product and service operations
- Partner-based delivery models
- Temporary and permanent measurement deployments
- Applications across different built environments
Press photographs
The photographs in this media library may be used in editorial coverage of Supersight when the accompanying credit is reproduced. For commercial advertising, co-branding or other uses, please request permission from Supersight.
Lahti Town Hall 2026, Copyright: Supersight
Installation of Supersight edge computing sensor, 2025. Copyright: Supersight
City of Tampere, library. 2025. Copyright: Supersight
Tampere University, Linna building library section, 2025. Copyright: Supersight
Elisa Corporation, phone booth utilisation rate measurement 2025. Copyright: Supersight
Aalto University, lecture hall utilisation rate measurement, 2025. Copyright: Supersight
Aalto University, lecture hall utilisation rate measurement, 2025. Copyright: Supersight
Supersight Go installation to an elevator, laboratory testing in Maria 01, 2026. Copyright: Supersight
Press contact
Working on a story about Supersight?
We can provide interviews, background information, technical explanations, company facts and additional photographs for editorial use.
Kimmo Pentikäinen
CEO and Co-founder
Supersight Oy
kimmo@supersight.fi
+358 50 506 5412
For general enquiries: contact@supersight.fi
Media-use terms
Supersight logos, photographs and other downloadable materials may be used for accurate editorial coverage of Supersight, its technology and its activities, subject to the credit and usage information provided with each file.
The materials may not be used in a misleading context, altered in a way that changes their meaning or used to imply an endorsement, customer relationship or partnership without Supersight’s permission. Supersight and customer trademarks remain the property of their respective owners.
For commercial use, advertising, co-branding or questions concerning permissions, contact Supersight before publication.